IT Cosmetics Superhero Elastic Stretch Volumizing + Lengthening Mascara

Price: $28.00 - $22.40
(as of Aug 28, 2026 15:14:19 UTC – Details)
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Product description

What is the best mascara for short eyelashes?

Use Superhero Mascara if you have short eyelashes and want the look of fuller lashes. The proprietary Elastic Stretch Technology stretches the look of lashes, providing super volume + length without clumping, transforming sparse lashes in one coat.

What does Superhero Mascara do?

Superhero Mascara is a super volumizing + lengthening mascara designed to transform the look of sparse or short eyelashes. It is clinically proven to give your lashes dramatic volume, super length + elastic stretch in a highly buildable coat.

What are the key ingredients in Superhero Mascara?

Superhero Mascara is formulated with lash-loving skincare ingredients. It features a conditioning blend of biotin, hydrolyzed collagen, and peptides to nourish, plump, and strengthen your lashes while you wear it.

Why does my mascara smudge under my eyes?

Smudging often happens when the natural oils from your skin, concealers, or eye creams mix with the mascara formula. To prevent this, try setting your eyelids and under-eye area with a translucent powder to absorb excess oil throughout the day.

I’m confused about the size. What are the different versions of Superhero Mascara?

IT Cosmetics offers Superhero Mascara in a full size (0.3 fl oz) in all Black and Brown and a travel mini size (0.17 fl oz) in Black.

Product Dimensions ‏ : ‎ 19.69 x 19.69 x 11.02 inches; 0.8 ounces
Item model number ‏ : ‎ SG_B01AKTZFZU_US
UPC ‏ : ‎ 817919014642
Manufacturer ‏ : ‎ IT Cosmetics
ASIN ‏ : ‎ B01AKTZFZU
Best Sellers Rank: #2,832 in Beauty & Personal Care (See Top 100 in Beauty & Personal Care) #45 in Mascara
Customer Reviews: 4.5 4.5 out of 5 stars (12,224) var dpAcrHasRegisteredArcLinkClickAction; P.when(‘A’, ‘ready’).execute(function(A) { if (dpAcrHasRegisteredArcLinkClickAction !== true) { dpAcrHasRegisteredArcLinkClickAction = true; A.declarative( ‘acrLink-click-metrics’, ‘click’, { “allowLinkDefault”: true }, function (event) { if (window.ue) { ue.count(“acrLinkClickCount”, (ue.count(“acrLinkClickCount”) || 0) + 1); } } ); } }); P.when(‘A’, ‘cf’).execute(function(A) { A.declarative(‘acrStarsLink-click-metrics’, ‘click’, { “allowLinkDefault” : true }, function(event){ if(window.ue) { ue.count(“acrStarsLinkWithPopoverClickCount”, (ue.count(“acrStarsLinkWithPopoverClickCount”) || 0) + 1); } }); });
Our Best-Selling Volumizing Mascara: Superhero Mascara transforms sparse, short lashes into long, natural-looking lashes with our Lash-Changing Power Brush for reach, lift, separation, and curl. The specially designed mascara brush coats lashes from root to tip, lifting and separating lashes to create a fuller-looking lash line. It is specifically designed to be suitable for sensitive eyes. Available in super black mascara and a brown mascara shade.
Buildable, Elastic Stretch Formula: One coat delivers full volume and length; add a second only if you want a bolder look. For the smoothest application, wipe excess formula from the wand before your first stroke application. In a consumer panel survey, 100% of users saw a fuller lash line, 96% said lashes looked stretched, and 96% saw dramatic volume and length.
Condition As You Coat: Formulated with collagen, biotin, and peptides to condition and support lashes with every wear, so your lash health improves alongside the length and volume you see immediately. Hydrolyzed Collagen supports hair elasticity, Biotin promotes healthier-looking hair, and Peptides help reduce the appearance of dry, brittle lashes. Ophthalmologist tested, suitable for contact wearers and ideal for sensitive eyes
Best Way to Use – Start at the root, wiggle and sweep through to the tips for voluminous lashes. Apply additional coats for longer-lasting, dramatic results. Perfect for enhancing natural lashes with buildable mascara coverage and lash-conditioning formula. Best used within 3 months of opening. To ensure your mascara tube stays fresh, be sure to close the product fully to avoid drying out the formula.
Your IT Cosmetics Makeup Routine: For your ultimate eye makeup routine, try Superhero Waterproof Eyeshadow Stick available in matte & shimmer shades to add color. Then volumize and lengthen your lashes with Superhero Volumizing Mascara. If you experience some smudging with your mascara, trying setting your lids and under eye area with Bye Bye Pores Loose Powder. This will eliminate any pesky oils from mixing with your mascara throughout the day!